On June 24, the IAI Design Forum was held in the multi-function hall of Howard Johnson's in Jimei Lake, where design masters from the United States, Austria, the Netherlands, Italy, South Korea, Belarus, Germany, Chile, Chinese Mainland, Hong Kong and Taiwan came to the stage to share, focusing on eight directions of Metaverse design, digital intelligence design, architectural design, interior design, regenerative design, Fashion design, brand design, product design, etc Different values share and explore the opportunities and challenges facing the future development of design, as well as the profound impact of AI, GPT, Metaverse and other scientific and technological developments on current life and society, which aroused strong resonance among the audience.
IAI Design Forum Activity Site
In the morning architectural and interior space forum, the architect Abel from Chile first presented the theme of "From Commercial Space to Residential Space in the Post Epidemic Era", analyzing the thinking of Eastern and Western cultures in a simple and profound manner, triggering a discussion on spatial design concepts. Through the sharing of classic cases of different types of commercial and residential spaces, Abel demonstrated how a mature professional designer can break design boundaries, Classic cases of managing various spatial designs; Yang Huizhong, on the theme of "From Sustainability to Regenerative Design", elaborates on the environmental protection concept of "Regenerative Design" against the backdrop of sustainable design concepts and classic brand cases. He advocates that designers should strengthen their attention to new thinking in regenerative design during the creative process, practice the design concept of truly sustainable development, and achieve the dual integration of society and ecological environment. The theme of the speech by architect Zhu Xiaodi from Beijing is "The Meaning of Architecture in the Age of Stock", which explains the design thinking under the current situation of China's architectural stock economy. Through a large number of case studies, we have explored how to create a new urban landscape in the past period. However, in the new era of inventory, we have to face the historical areas in the city, the industrial heritage on the edge of the city, as well as the remote traditional villages, ancient residential status, social significance, and future. Dutch designer Kees Spanjers, with the theme of "Why Do We Build for the Past?", explained that the process of building production is a behavioral construction process of time and space. The early builders quickly built and the long-term users had gaps and differences in the expression of spatial meaning. Therefore, we need to leave a part of the spatial meaning expression of the building to future participants and users, This is a developing concept of design thinking. Chen Guangxiong's theme is "Green Design Empowers a Sustainable Future", which provides a global perspective on how to conduct systematic design thinking for future design. The emergence of a building is also a system of environmental construction. How to build a sustainable human ecological environment requires a circular design thinking structure for building projects. It also requires the participation of green construction, efficient use, energy consumption coordination, material environmental protection and other multiple systems. He also shared a set of three-dimensional cycle related thinking system diagram created by himself, which is undoubtedly a valuable reference for designers and builders.
Abel Speech Theme: "From Commercial Space to Residential Space in the Post pandemic Era"
Theme of Yang Huizhong's speech: "From Sustainable to Regenerative Design"
Zhu Xiaodi's speech theme: "The Significance of Architecture in the Age of Stock"
Kees Spanjers Speech Theme: "Why Do We Build for the Past
Chen Guangxiong's Speech Theme: "Green design empowers a sustainable future"
At the art and scientific and technological innovation forum held in the afternoon, Dasha Callico from Italy, as an academic professor, shared his years of thinking and practice with the theme of "Collaborative Innovation - Cultural Integration of Art, Fashion, Design and Technology". The artist believes that design is a three-dimensional life behavior, which is related to the audio-visual experience of different life behaviors, participation in social members' collaboration, environmental atmosphere building The support of technology and materials, as well as the integration of cultural connotations, together form a design achievement expression; Belarusian artist Dasha takes "What Happens When Photography and Design Meet?" as the theme of her speech. As a professional photographer, painter, and designer, Dasha's works integrate painting and even design into photography, using the human body as the canvas and creating original photography art with different styles and themes, bringing a new cross-border visual art aesthetic. As a cross-border artist and photographer, Dasha has been constantly asked whether she is an artist, a photographer, or a designer. Dasha bluntly stated that an excellent photographer must also be a designer, and explained her understanding of the relationship between photography and design through her work cases. Li Chunyin from South Korea gave a speech titled "Artificial Intelligence is a Turning Point in Changing the Design Industry". Artificial intelligence has become a part of our lives, bringing a hint of panic to people's hearts. However, more fields bring opportunities, and he deeply interprets that artificial intelligence enables designers to work together with machines to create smarter and faster jobs. The innovation of artificial intelligence Creativity and Empathy jointly endow design with new connotation; Wu Qihua's speech titled "How to Implement Design Thinking in Practice?" explained that designers play an increasingly important role in current creative enterprises. Design creativity should organically combine user expectations, technical Realizability and commercial feasibility to form a design thinking mode that can ultimately balance user expectations, technical Realizability and commercial feasibility. Kevin, the initiator of the Metaverse platform, who is a designer, took "The Designer Encounters the Metaverse" as the theme of his speech, telling that the development of technology and science will drive the designers' thinking and tool iteration. With the continuous development of Internet technology, designers should think about how to integrate the beauty and art in the real world into the virtual Metaverse, and expand into the infinite virtual creative space environment through the limited space demand, Let people feel the beauty and warmth of the real world in the virtual world. Li Zhengang, president of Tianjin Institute of Contemporary Art, launched around the "spiritual space". An early experience from high-end luxury space creation to classic temple spiritual space design, through design cases, he analyzed how designers find a place for the heart again in the image transformation under a diversified Role. The feeling of the heart is also the existence value and life meaning that designers need to constantly pursue. Renowned curator, art critic, and cute grandmother Lu Rongzhi gave a speech titled "Conforming Ai and Human Creativity". As a highly legendary and active art pioneer, she deeply insight and analyzed the enormous practical challenges and unprecedented development opportunities brought by artificial intelligence to art creation. Combining practical cases and relevant data, she analyzed the collaborative development relationship between art and technology, And emphasize that AI technology will usher in a new era of artistic creativity for humanity.
Dasha Callico's speech theme: Collaborative Innovation - Cultural Integration of Art, Fashion, Design and Technology
Dasha's speech topic: "What Happens When Photography and Design Meet
Theme of Li Chunyin's speech: "Artificial intelligence is a turning point in changing the design industry"
Wu Qihua's speech theme: "How to implement design thinking in practice
Kevin's speech theme: Designer Encounters Metaverse
Theme of Lu Rongzhi's speech: "Conforming Ai and Human Creativity"
As Liu Yanqing, the academic host of the IAI Design Forum, said, the two highly introductory topics on human self-development at this IAI Design Forum are: survival and the environment, and technology and development, both of which are closely related to human survival on this Earth. The Asia Pacific Designers Alliance, with its own responsibility and responsibility, continuously absorbs various excellent cultural and artistic, cutting-edge technological concepts and essence, Attracting art elites from all over the world to participate in sharing and exchange, and witnessing the successful holding of the IAI annual event together, is of extraordinary significance. With the continuous extension and expansion of the influence of the IAI platform, we believe that it will become a stage for shared and shared prosperity among global elite designers in the future.
Chinese and foreign guests attend the IAI Design Forum
Chinese and foreign winners participate in the IAI Design Forum
