Yuanshang Coffee, with the philosophy of ingenuity, high quality and trendiness, is a new domestic coffee brand dedicated to the young generation. Inspired by the Five Elements in traditional Chinese culture, namely Metal, Wood, Water, Fire and Earth, the package design adopts five traditional Chinese colors representing different flavors, to improve its overall recognition, and make the package more in line with the aesthetic of contemporary youth. Moreover, the large and small jars makes the product portable and collectible. The small jars help offline promotion and can be shared anytime. The large iars, with distinctive styling, are sustainable in that they can store not only small jars but also daily items. Besieds, the jars, made of eco-friendly materials, won't pollute the environment through a thorough recycling process.
IAI Intelligent Manufacturing Bronze Award
Winners：Shanghai Yuanshang Culture Communication
China
